
At 15, Ama was singing to herself on a platform at Hammersmith Tube station, and was overheard by Kwame Kwaten, a producer at the FreakStreet record label. In 1995, an unknown independent label released a single titled "Celebrate", which was a ballad produced by D'Influence. Although the single was not a commercial success, it did draw attention to Shola Ama as an artist. On her 16th birthday, she signed a recording contract with WEA.